Packaging shape factors- Jiaxing Hengchuang Packaging Technology Co., Ltd.

The shape of the packaging is a major aspect of packaging design. The shape elements include the size and shape of the packaging display surface. If the shape design is reasonable, packaging materials can be saved, packaging costs can be reduced, and the pressure on environmental protection can be reduced. When considering the shape elements of the packaging design, the geometry that saves raw materials should be selected first. Among various geometric bodies, if the volume is the same, the surface area of a spherical body is the smallest; for a prism, the surface area of a cube is smaller than that of a cuboid; for a cylinder, when the height of the cylinder is equal to the diameter of the bottom circle, Its surface area is the smallest.

Excellent packaging shape design should follow the following principles:

1. Combining the characteristics of the product itself, and making full use of the beauty of form of the appearance elements of the product;
2. Adapt to market demand, carry out accurate market positioning, and create brand personality;
3. To avoid excessive packaging, exaggerated packaging and uselessness with "light, thin, short and small";
4. Draw inspiration from nature and use simulation methods to innovate the packaging shape design;
5. Fully consider the elements of environment and ergonomics;
6. Actively use new technology and new materials for modern packaging shape design;
7. Vigorously develop serialized packaging shape design.